Onitsuka Tiger Opens Its New Flagship Store in Piazza Liberty, Milan

Onitsuka Tiger, a premium sneaker and fashion brand, has opened its new flagship store in Piazza Liberty, in the heart of Milan’s Duomo district, alongside the iconic Apple Store in one of the city’s most prestigious and recognizable locations.

Acting as advisor, Italia Fudosan supported the project on both fronts, working alongside the tenant, Hines and Savills Investment Management, and contributing to the enhancement of a strategic asset in the very center of Milan.

In continuity with the Paris flagship, the new store is conceived as a retail + café format, reflecting the evolution of the retail sector toward increasingly hybrid, experiential, and international models, designed to create new connections between brand, space, and audience.